The Need for (Web Page) Speed Pt.1

In Search Engine Optimization (SEO), one issue that many clients overlook is the speed of their web site. “Load time” is just one of the hundreds of factors that Google1 takes into account when giving your website an overall ranking. Not to mention that viewers (potential customers) will leave your site if it doesn’t load […]

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Small Businesses ARE Good for America

I know. I are one! (Sorry. Couldn’t resist.) But it is true. Small businesses are the majority of businesses and employers in America. Small firms accounted for 64% of new jobs created between 1993 & 2011 (11.8 million of the 18.5 million ) Every time you patronize (in a good way) a small business, you make […]

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Not #SmallBusinessSaturday, Small Business ALL year!

Don’t just advocate Small Businesses this Saturday, utilize Small Businesses ALL year round. Everyone talks about improving the economy and creating new jobs… and Small Businesses actually DO THAT! They provide 55% of all jobs and 66% of all net new jobs since the 1970s1 . 54% of ALL U.S. sales comes from 28 million small […]

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Glossary: KEI: Keyword Effectiveness Index

Glossary: KEI Also known as the Keyword Effectiveness Index is a method for gauging the possibility of success for higher rankings in the search engines for specific phrases. KEI is based: on: the more searches for that phrase, and the less the number of pages trying to get ranked for it, equate to a higher (or better) […]

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Internet Frequently Asked Questions

How big is the web? According to InternetLiveStats.com there were approximately 1 billion web sites. Does it help my brick & mortar business to have an e-commerce site? According to other studies including the Web2Store Benchmark Survey**, for every dollar spent online, the average Web-to store shopper spends $1.60 offline at local retailers. With a […]

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