Web design, redesigns, makeovers, SEO & website consulting in Charlotte, NC

Your Business Need:
Reducing Cost of Business

"We need to reduce operating costs."

web design, website design, search engine, internet marketingMost businesses think of the Internet as a place to market their companies, and since the Stone Age of the Web (you know, the early '90's) this has always been the primary use for most web sites.

What most companies fail to realize that just as profitable as generating revenue is the ability for a web site to SAVE them money.

Some companies overlook the opportunities to reduce their transaction and business costs via the web. For example, one of our clients was so obsessed with marketing to consumers (a new segment for them) that they overlooked their primary (and more profitable market, their distributors). This client spent $10,000 to print and send catalogs for their distributors EVERY six months.

"The discussion has moved away from if the Internet should be used, to where and how it can save money." *

Bruce Temkin, Group Director
 
Forrester Research

We encouraged them to provide an online catalog in a private extranet exclusively for their distributors. The online catalog marks-up the price based on the distributors login. The client merely uploads a new database to update the database. The initial programming and set-up estimate was far below what even ONE printing had cost them, plus now their distributors can have more timely and up-to-date product information. Their mailing costs was reduced to postcards to send distributors to the site.

Metheney Consulting is uniquely suited to help you with brainstorming ways that the web can reduce your operating costs. Our senior consultants, besides Internet and design professionals are also MBAs and understand the business side of technology.

A few cost reduction ideas may be:

  • Print Costs Reduction - brochures, catalogs, price lists, HR documentation, technical manuals
  • Reduced Sales Cycle - by providing more detailed information faster
  • Reduced Customer Service Costs - online help files, file downloads, email customer service, FAQs
  • Supply Chain Integration - real time inventory management
  • Employee recruitment
  • Training & Sales Meetings - by using video and training technology, we can reduce travel costs as well as the need for live trainers

Saving money isn't just for the small business owner. The larger your company (and the higher your operating costs), the more we can save you!

The possibilities are as unlimited as your balance sheet. Look at where your major expenses are and think about how you might be able to reduce those costs with technology.

Imagine the possibilities and don't worry about how. We'll handle the technology, you handle the savings.

*Internetnews.com "Online Purchasing Increases in Q4 2001" by the CyberAtlas staff, January 30, 2002

 

 

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